Redge Media CDN data collected during the World Cup show that video streaming complements linear television, becoming the media of the first choice for the on-the-go audience.

During Poland vs Argentina game Redge Media CDN scored 22% higher traffic than during the Poland vs France game (1/8 Finals).  Poland vs France match took place on Sunday at 4:00 PM CET when most of the Poles spend time resting at home or in social meetings. On the contrary, Poland vs Argentina happened in the middle of the working week at 8:00 PM CET where streaming was the natural first choice while returning from work or during extracurricular activities. Comparing these results confirms that the OTT distribution works great in the on-the-go mode. Also during Poland vs Argentina game Redge Media CDN achieved 1.7 Tb/s peak which has set its new traffic record.

– Video consumption has evolved. Streaming successfully accompanies the consumption of linear television while offering additional usability. In the case of challenging sports events, the audience appreciates on-the-go access with broadcast quality and low latency – comments Wojtek Turak, director of Redge Media Video Delivery Platform at Redge Technologies.